Privacy Policy

Centra Media is a marketing agency based in Nagpur, Maharashtra, India. This policy explains what information we collect when you use centramedia.in, why we collect it, and the choices you have. You can reach us any time at centramedianag@gmail.com.

When you fill in our contact form or message us on WhatsApp, we collect the details you choose to share: your name, phone number, email address, and information about your project (type, stage, budget range, and any message). We also collect basic technical and usage data automatically, such as your device and browser, the pages you visit, and how you got to the site (referring links and campaign parameters). We do not ask for or store financial account details, card numbers, or government IDs.

We use your contact details to respond to your enquiry, schedule a call, and follow up about working together. We use usage data to understand how the site performs, improve it, and measure which marketing brings the right enquiries. We do not sell your personal information.

We use a small number of analytics tools to understand site usage. These may set cookies or similar identifiers in your browser:

• Google Analytics 4 (via Google Tag Manager) for aggregate traffic and conversion measurement.
• Microsoft Clarityfor anonymised heatmaps and session playback that show how pages are used. Read Microsoft's privacy statement at privacy.microsoft.com.
• Meta Pixel and Conversions API may be used to measure and improve the ads we run. Where used, this can match a hashed, non-readable version of your contact details to ad activity.

You can block or delete cookies in your browser settings. Doing so will not stop you from using the site.

This section is about enquiries you send Centra Media through this website or our own WhatsApp number. Messaging data we handle for client businesses is covered separately below.

Contact form submissions are sent to our email and recorded in a private Google Sheet that only our team can access. We keep enquiry records for as long as we are in touch about a project and for a reasonable period afterwards, then remove them.

Part of our work is running customer messaging, on Instagram direct messages and on WhatsApp, for client businesses. The client owns their Instagram account and their WhatsApp Business Account. We work inside those accounts with the client's permission, so that messages from their customers reach a shared inbox that our team and the client's team both reply from.

This means we wear two hats. For your enquiry to us, described above, we decide what is collected and why. For a client's customer conversations, the client business is the controller and Centra Media is the processor. We hold and handle that data on their instructions. We do not sell it, and we never use one client's conversations to benefit another.

What we hold for them:

• The customer's phone number or Instagram handle, and their profile name.
• The content of messages exchanged with that business, including images, documents, audio and video.
• Message metadata such as timestamps, delivery and read status, and which team member replied.
• Details the client records in their own CRM, such as name, email, company, notes, tags and pipeline entries.
• Where someone arrived by clicking an ad, the click identifier Meta attaches to that first message, so the client can tell which advertising led to the conversation.

Why we hold it:to deliver and record the conversation, to show history so the business can reply in context, to generate automated or suggested replies where the client has switched that on, and to report ad-driven conversations back to Meta so the client's advertising is measured correctly. We do not use this data to train any AI model of our own, and we do not build advertising profiles from it.

Where it is stored: conversation data and media are held in a database and file storage located in Mumbai, India. Some processing, including application hosting and any AI provider a client enables, may happen outside India.

Who else sees it:

• Meta, which delivers messages on Instagram and WhatsApp and measures ad-driven conversations.
• Supabase, which provides the database and file storage, in Mumbai, India.
• Vercel, which provides application hosting.
• The client's chosen AI provider, only where that client has switched automated replies on.

Beyond these, we disclose data only where the law requires it.

How long we keep it: conversation history is kept for as long as the client keeps their account with us. When a client account is closed, its data is deleted within 90 days.

Your rights and deletion: because the client business controls this record, please contact that business first. You can also email centramedianag@gmail.com with enough detail to identify the records. We will confirm the request with the client business that controls it and respond within 30 days.

We rely on a few trusted service providers to run the site and our marketing, including Google, Microsoft, Meta, and our hosting and messaging platforms. They process data on our behalf under their own privacy terms. We share your information with them only as needed to provide these services, and never sell it.

You can ask us what personal information we hold about you, ask us to correct it, or ask us to delete it. Email centramedianag@gmail.com and we will respond within a reasonable time.

If you have a complaint about how your personal data has been handled, whether it relates to an enquiry you sent us or to a conversation we handle for a client, you can contact our Grievance Officer directly:

Mr Saurabh Tapadia
Grievance Officer, Centra Media
Nagpur, Maharashtra, India
+91 99605 87112 · saurabhtapadia1@gmail.com

For anything that is not a data complaint, please keep using centramedianag@gmail.com.

We may update this policy as our tools or practices change. The date at the top shows when it was last revised.