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Capture buyers who are already searching for what you sell.
Meta creates demand. Google captures it. When someone types '3 BHK flat in Telibandha' or 'ready to move office on Wardha Road', they are not passing time. They are looking to buy. We put your project in front of those searches and send each one to a page built to book a visit. Search also has no city wall. A buyer in Mumbai, Pune, or the Gulf can search for a home in your city, so we can reach out-of-town and NRI buyers who plan to invest back home.
Google search is the highest-intent traffic in real estate. The buyer has already told Google what they want. The cost per click is higher than social, but the cost per booking is often lower, because the wish to buy is already there. We do not chase cheap clicks. We plan around cost per site visit and cost per booking.
We do not bid on 'real estate' and hope. We sort searches into clear groups: your project name, a locality plus a size like '2 BHK in Kachna', the wider category, and people checking out rival projects. Each group gets its own ad and page.
We block the searches that are not your buyer. Words like rent, PG, job, and wallpaper. If you sell flats, plot searches get blocked too. Your budget only reaches people who can actually buy.
Every ad group points to a page built for that one project, with the price, the floor plans, the location, the RERA number, and a single button. No brochure download, no fifteen-field form. The job of the page is to book a visit.
A lot of property buyers tap to call before they fill a form. We turn on call ads and track every call, so a phone enquiry counts as a lead and gets the same follow-up as a form.
When someone searches your project or your company by name, they are close to buying. We bid on those searches so a rival ad does not sit above you and take a buyer you already earned.
Buying a home takes weeks. Google remarketing keeps your project in front of people who visited but did not enquire. Paired with Meta retargeting, you stay in mind through the whole search.
We find the searches that mean a buyer is ready, in your city and your price band. We group them, build the negative list, and turn on call and form tracking before any spend.
One fast page per project, with price, plans, location, and RERA. Mobile first, built to load quick and book the visit.
We start on search, where intent is highest, and bid by hand at first for control. Remarketing is added once we have enough data.
We read the search terms every week. Grow the keywords that book visits, cut the ones that waste money. Site visits and bookings are fed back in so Google learns who to chase.
Both. Meta creates demand and builds awareness. Google captures the demand that is already there. Together they work better than either one alone, so we usually start both at the same time.
No lock-in. Live dashboard from day one. Tell us about the project and we'll say honestly if we can help.
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